ROSEBURG, Ore. – The Community Cancer Center in Roseburg kicked off its Power of Pink Campaign during this National Breast Cancer Awareness Month.
It's doing an online campaign this year because of COVID-19. The Community Cancer Center will run ads and do interviews with cancer survivors on the radio.
It will also cross-advertise on social media using its Facebook page.
The executive director, Tammy Turner, said the goal is to reach as many women as they can because no one is immune to cancer.
"It's important to educate women throughout our campaign. Probably the most important thing throughout the campaign is know what your risks are and get screened so it can be detected early because early detection does save lives," she said.
Turner also added it's important to know what's normal for you, because everyone is different.
Angelia Freeman said this is also a good reminder that reducing your risk factors for breast cancer helps reduce your risk for other cancers. She said that's why it's so important to eat healthy, maintain a healthy weight, exercise, limit how much alcohol you drink and don't smoke.
Freeman said, "When we talk about lowering your risk, that applies to all cancers. Even though we're capitalizing on the pink ribbon and the awareness, it allows us to infiltrate into saying that it's for everybody."
KEZI 9 Checks In is a monthly reminder for women to do a self-breast exam to check for lumps or changes. You can sign up here.