Valley River Center to open new entrance, Forever 21 on Saturday

Valley River Center is having their new mall entrance and expanded Forever 21 grand opening Saturday.

Posted: Jun 7, 2019 5:18 PM

EUGENE, Ore. -- The Valley River Center is holding a grand opening Saturday for their new mall entrance and the new and expanded Forever 21 location. 

The new design includes a plaza in front of the mall entrance that will have outdoor seating for special events. Restaurants and outdoor-facing stores are also in the works. 

RELATED: VALLEY RIVER CENTER ANNOUNCES MAJOR OVERHAUL

"We're listening to our consumers, and we're trying to bring in the best retailers for what our consumers want," marketing manager Dani Olsen said. "Our hope is to be an all-inclusive center. We want you to be able to come here and shop, eat and also have time to relax with your family and enjoy the day."

As part of the renovation, the Sports Authority building was taken down, opening up the new entrance space. 

The plaza is running a little late but will be ready in time for warmer weather, mall officials said.

The grand opening is set for 10 a.m.

 

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